LuxuryIQ
The luxury industry’s first AI intelligence layer.
1.4 billion data points across 185+ brands in 64 markets, including the Chinese platforms Western intelligence cannot reach. Showing the signals that matter for your brand and your competitors side-by-side.
Luxury decisions are still made on a partial view of the market.
No single source covers all signals
Social, search, resale, paid media, catalogues – each typically requires a different tool. Teams spend more time reconciling data than reading it.
China is often still a blind spot
Western platforms don’t cover Chinese channels. Chinese sources don’t reach Western teams. Most brands are running global strategy on half the picture.
The market moves faster than reports
Custom research takes weeks to commission. By the time findings land, the competitive moment has passed.
And the cost of standing still is felt daily.
Analysts often spend their time sourcing data, not interpreting it. Decisions get made on incomplete information, or delayed until the picture is clearer. In luxury, that window rarely stays open. A competitor’s pricing shift, a demand surge in a new market, a content format gaining share: these are visible in the data weeks before they become visible in performance.
LuxuryIQ was built to address this.
A complete suite of products built to meet the increasing demands and pace of decision making in today’s luxury industry.
Intelligence that no foundation model contains, and no generic platform replicates. Three ways to access.
LuxuryIQ SaaS
Proactive luxury intelligence, delivered before you know to ask.
The executive platform that monitors luxury markets around the clock – transforming fragmented signals into confident commercial and marketing decisions, in time to act.
Explore →LuxuryIQ Connect
Luxury market intelligence, now accessible through simple conversation.
Embed our proprietary intelligence directly into ChatGPT, Claude, Gemini, or Copilot, and turn your existing enterprise AI tools into luxury market experts.
Explore →LuxuryIQ Proprietary Data Layer
Direct access to the data behind our intelligence tools.
License our structured datasets for your own platforms, models, and applications.
Explore →Proactive luxury intelligence, delivered before you know to ask.
The executive platform that monitors luxury markets around the clock – transforming fragmented signals into confident commercial and marketing decisions, in time to act.
Luxury market intelligence, now accessible through simple conversation.
Embed our proprietary intelligence directly into ChatGPT, Claude, Gemini, or Copilot, and turn your existing enterprise AI tools into luxury market experts.
Seamless AI integration
Connects directly to Claude, ChatGPT, Gemini Enterprise, and Copilot, with no new tools or workflow changes required.
Instant luxury expertise
Natural language queries answered with proprietary market intelligence, not generic training data.
Expanding intelligence coverage
1.4 billion data points across 185+ brands and 64 markets, with more categories continuously added.
Direct access to the data behind our intelligence tools.
License our structured datasets for your own platforms, models, and applications. Six intelligence domains, refreshed on a fixed cadence and documented end to end.
Flexible access
License individual datasets or the complete suite, with full API documentation and integration support. Schemas, field dictionaries, and sample payloads are provided before you commit.
Continuous updates
Regular and historical data refreshed across all intelligence domains, with back series so you can model trends rather than snapshots.
Tailored for the teams moving the market.
Defend share of voice before it costs share of market.
Track competitor activity, creative, and earned coverage across West and China in one view. See campaign performance, content cadence, and influencer reach against your competitive set – before the lag of monthly reports.
Brief the board on what’s actually happening.
Combine demand, desirability, secondary market, and competitive signals into a single answer. Replace six-week consulting cycles with intelligence that holds up to executive scrutiny – in hours, not quarters.
Know where to grow, where to defend, where to pull back.
Compare regional demand, pricing discipline, and grey market exposure across markets. Identify expansion opportunities and channel leaks with the evidence to back the call.
Build the assortment the market is actually asking for.
See which references, materials, and price points are gaining traction – and where competitors hold a product advantage. Inform novelty planning and discontinuation calls with live signal, not last season’s data.
Built on enterprise security standards.
Zero Retention and Zero Access
LuxuryIQ does not store or access your personal data.
Enterprise-Controlled Security
Enterprise maintains control of IAM, access rights, and sandboxing.
Transparent, Inspectable, Open Protocol
The protocol is auditable and deterministic; all operations are declared and reviewable.
Get a demo
DLG is the strategic growth platform for the world’s most prestigious maisons.
Grounded in over two decades of luxury expertise, we turn complexity into clarity, and intelligence into action. Our proprietary data layer LuxuryIQ captures over 1.4 billion signals across 185+ brands and 64 markets, including the Chinese platforms Western intelligence cannot reach. Consumer demand, competitive moves, marketing activities, secondary markets, brand health: we detect the blind spots, investigate the cause, draft the response, secure approval, and execute on behalf of the brand.
LuxuryIQ informs every discipline we deliver: strategy, media, creative and technology – increasingly accelerated by proven AI agents, and entrusted to a team of luxury professionals: strategists, analysts, creatives, and engineers.